| Working with legal and other resources, technology can help to tackle the threat of product tampering, counterfeiting, theft and authorised distribution, which could not only have an adverse effect on potential revenue, but also on an organisation’s brand equity.
Ways to protect brands, authenticate and distinguish products and deter fraudsters and counterfeiters might include: Product and packaging security devices - such as hologramed and coded product tags or hologramed stickers integrated into the product or packaging; supply chain risk assessment and mapping; supplier or distributor databases and long-term security programmes.
Auditing your internal and supply chain systems can help ascertain over-runs; misallocation or unaccountability of materials, misreporting of sales or distribtion anomalies.
PRODUCT, PACKAGING & SYSTEMS RESOURCES
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