| De La Rue Holographics offers a unique and effective brand protection solution to the Licensed Merchandise market. Their holographic based solution allows a licensor to use the highest levels of overt brand protection across their entire product range, enabling consumers to differentiate between ‘original’ and counterfeit products.
Combining these overt features with a sophisticated online database allows licensors and officials to trace every item of merchandise by licensee, product and territory.
For full details on this solution and the many benefits it can provide both brand owners and licensees, please visit the De La Rue website: www.delarue.com/brandlicensing
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